December 20, 2010

International eCommerce

World-renowned yoga brand Manduka launched a new eCommerce platform on Web Cube that showcases their popular line of high quality yoga gear. The innovative website www.manduka.com celebrates both the Manduka brand and its strong community of yoga enthusiasts.

This powerful eCommerce system was developed to provide consumers with direct access to Manduka's full line of high-performance yoga products. The site features customer reviews, interactive product descriptions, shipping quotes, recently viewed products, warehouse integration, and an easy 1-page checkout.

Designed to capture the playful, organic spirit of Manduka, the new site includes custom technical illustrations that engage and inform consumers about the sophisticated technologies and environmentally-friendly processes used to manufacture the company's yoga mats and other products.

From the very beginning, the Manduka site was developed with its loyal community in mind. Besides easy-to-share content functionality, it features a special community section including a blog, news and events, brand Ambassadors, affliliates, and other featured partners.

Manduka recently used Web Cube's International eCommerce features to extend their reach to an international audience. Web Cube's International infrastructure gives the ability to manage international marketing content, manage order fulfilment and inventory from multiple warehouses, customer service for multiple store fronts, unique promotions, and more.